How Good are we? Turns out we’re really great!

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Ethical Bean Coffee recently received a “Great” rating on the HowGood app. That means we scored better than 94% of all 137,000 products in their database. We are rightly pleased, and want to share a little information about HowGood with you.

HowGood is a valuable little app if you’re trying to find the right grocery store product that fits your ethics and lifestyle. Using over 60 indicators that cover a company’s behaviour over time, the provenance of ingredients, and the manufacturing process, they’re able to compose a detailed, accurate picture of every product they rate.

Here are their links if you’re interested in downloading the HowGood iPhone or Android app or learning more on their website.

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